Diageo – Reserve Brands Group
This ultra premium blend of John Walker whisky is limited to 330 individually numbered, hand-blown Baccarat crystal decanters. Our brief was to create a visual that conveys the rarity and craftmanship of this bottle and liquid.
Our Creative Insight
We explored the effect of light passing through the crystal to capture the beauty of the crystal decanter.
We treated the crystal as if it was a precious jewel. Shining light through the glass created a dazzling, magical effect as the refracted light passed through the bottle.